HOWARD OPERATIONAL GROUP
Privacy Policy
This page explains the information used by this website. Updated October 13, 2026.
The free Operations Check
Your eight answers, action-card notes, and optional time-burden inputs stay in the current page and clear when you reload or close it. The website does not send those answers to HOG or automatically attach them to an inquiry. The optional text download contains the plan you selected, relevant answers, and your action card. A time-burden figure uses only the numbers you enter; it is not measured savings or a revenue forecast. A conversation starter can be copied manually. The website does not automatically send that text to the inquiry form. Choose what to share with anyone else.
Preparing a Workflow Review request
An optional worksheet on the Workflow Review page asks for business context, one recent example, your role, location, timing, available evidence, and your view of the starting price. This worksheet is not required to book a call. Preparing, editing, copying, or saving a draft keeps those answers in the current page or your chosen local file. They clear from the page on reload. Do not include customer names, credentials, private records, or confidential documents.
If you choose to continue to the embedded secure contact form, the reviewed draft is shared with HubSpot to populate its message field before you submit the form. Review it and add the contact details you want to share. If the embed is unavailable, the hosted-form option requires you to copy and paste the brief yourself. Preparing the draft alone does not send a request, book a meeting, or subscribe you to marketing. Submitted requests are used by HOG to review fit and respond.
Downloaded worksheets
The PDF guide and Excel tracker do not require an email address or account. Information you put in those files stays in your copy. They do not sync to HOG. If you choose to discuss an example with us, remove customer details that we do not need.
Calling or making an inquiry
Phone links open your device's calling application. They do not submit the check. If you contact Lathen, the information you choose to provide is used to discuss and respond to your request.
If an inquiry form is available, it uses HubSpot and only loads when you choose to open it. Loading it connects your browser to HubSpot; its service may receive browser and network information and use cookies. The form also uses Google reCAPTCHA for spam protection. That service can process browser and network information under Google's privacy policy and Terms of Service. This security service is separate from optional analytics: opening the form can connect to Google even when analytics is off. Information you submit is sent to HOG's HubSpot account to handle your inquiry. You can call instead. A submitted inquiry does not confirm a meeting, deliver an email, or enroll you in ongoing marketing by itself. Any ongoing marketing choice should be shown separately.
Booking links open Cal.com's scheduling service. Links from the Operations Check open in a new tab to keep your unsaved plan available. Cal.com handles your selected time, name, email, phone number, and booking confirmation. HOG uses the booking phone number to call you at your scheduled time. Providing it for the appointment does not subscribe you to SMS or ongoing marketing. Opening the calendar is not counted as a confirmed booking by this website. The optional worksheet and HubSpot inquiry forms are separate from scheduling. Booking details are shared with the connected Google Calendar used to manage appointments. Cal.com's connected HubSpot integration also sends contact and meeting details to HOG's HubSpot account to manage the review and follow up on your request. See Cal.com's privacy policy, Google's privacy policy, and HubSpot's privacy policy.
Optional analytics
Analytics is off unless it is configured for this site and you choose “Allow analytics.” Google Analytics measures page views and actions such as seeing a check, pricing or review section enter the viewport, choosing a primary start or review link, starting or completing check steps, selecting a problem or plan, opening, building or downloading an action card, exploring a package count, clicking downloads or inquiry links, form loading or failure, calling, opening scheduling, completing the two Workflow Review preparation steps, preparing its draft, or successfully submitting an embedded inquiry. A click to the separate secure form is not counted as a completed inquiry. It does not receive your name, email, phone number, free-text inquiry, action-card text, time-burden inputs, individual check answers, Workflow Review answers, or draft text from this website's measurement code.
Metricool also records a page visit after you allow analytics. Its tracker receives the page address, an eligible referring address, browser viewport size, and network information. Metricool states that its website tracker does not use cookies. We do not pass your check answers, contact fields, or Workflow Review draft to it. To protect private URL information, this site skips Metricool on addresses containing query strings or fragments, unrecognized paths, and referring addresses containing parameters or unrecognized non-root paths. This also means some campaign visits are not counted by Metricool. Google Analytics has its own measurements, so provider totals can differ. See Metricool’s tracker information.
Only predefined campaign labels are included in Google Analytics. Our Google Analytics measurement code removes query strings and page fragments from page URLs. Google Analytics can use cookies and browser/network information to measure usage. You can keep analytics off and still use every free tool. Change your choice through “Analytics preferences” in the footer when that option is available. Your choice for Google Analytics and Metricool is stored in this browser for up to 180 days. The updated choice is requested again when adding Metricool; an earlier Google-only opt-in is not reused. Declining stops new measurements from this page, including a Metricool request that has not yet started. It cannot cancel a request already sent or delete information already received by either provider. See Google's privacy policy.
Website delivery
A website hosting provider processes ordinary request information, such as an IP address, requested file, and browser details, to serve pages and downloads. Taking the check is separate from asking HOG to contact you.
SMS privacy: HOG Lead Operations
Howard Operational Group (HOG) is preparing an optional text messaging program for responses to inquiries, follow-up about requested services, appointment coordination, and service updates. This section applies to messages sent in HOG's own name. A different business using HOG software must identify itself and provide its own applicable notices and consent process.
When you participate, the information used to operate the program can include your mobile number, messages, consent and opt-out records, and delivery information. HOG uses this information to respond to your request, provide the messaging service, honor your choices, and maintain necessary service and security records. Messaging providers such as Twilio and telecommunications carriers process information needed to deliver and support messages.
HOG does not sell or share mobile numbers, SMS opt-in data, or SMS consent with third parties or affiliates for their own marketing or promotional purposes. SMS opt-in data and consent are excluded from any other sharing for marketing. Service providers may process this information only as needed to provide and support HOG's messaging service, or where disclosure is required by law.
Visiting this website, using a free tool, or submitting a general inquiry does not by itself enroll you in SMS. Any SMS opt-in must be an affirmative, separate choice for the identified program. Consent is not a condition of purchase. You can reply STOP to opt out and HELP for assistance when messaging is available. For support now, call Lathen Howard at 985-320-2580. See the SMS Terms for message types, frequency, charges, and program availability.
Contact HOG at the number above to ask about access, correction, or deletion of your information. Records needed to honor an opt-out, protect the service, or meet legal obligations may need to be retained.
Questions about your information
Contact Lathen Howard at 985-320-2580 to discuss what you have shared with HOG or request correction or deletion. Use this number for privacy questions as well as service inquiries.
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